InterCity Group

About Fullers GreatSights

Fullers GreatSights Bay of Islands is Northland’s leading tourism operator and multi award winner, offering a wide range of cruising and touring options based in the Bay of Islands including half-day and full-day cruises, swimming with dolphins, and tours to Cape Reinga and the Hokianga region.

Accreditation and Awards

Fullers GreatSights Bay of Islands has a proud tradition of excellence, winning several major awards in recent years.

  • Grand Pacific Tours: Supplier of the Year 2009, 2010, 2011
  • Inbound tour Operator Council: Operator of the Year 2010
  • TripAdvisor Certificate of Excellence 2013, 2014

Fullers GreatSights is proud to hold a Gold Enviro rating from Qualmark.



The business was founded in 1887 when Albert Ernest Fuller started delivering coal and other essential supplies to islands in the Bay of Islands in his vessel the Undine. In 1927 Fuller purchased the Cream Trip from Edmund Lane, transporting cream and other supplies to and from the islands. Tourists would pay to ride on the Cream Trip and over time the focus of the service changed from deliveries and transport to one of sightseeing and tourism.

After World War II Fuller also obtained the car ferry service between Opua and Okiato, making Fullers an integral part of the community through the provision of services to both tourists and locals.

By the mid 80s the Bay of Islands was a proven destination for tourists, with Fullers providing regular trips to the Hole in the Rock, Cream Trip tours and coaches to Cape Reinga via Ninety Mile Beach. Today Fullers GreatSights comprises a fleet of 10 vessels, 6 coaches and employs up to 100 team members in peak season.

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